VISUAL BRAND LANGUAGE
The Stray visual identity deck defines the brand’s adaptable nature through its logo system, color palette, and archetypes. Each element supports a versatile design foundation that reflects the brand identity.
Year: 2022
Duration: 6 Months
Role: Design & Development Lead
Scope: Created logos, brand standards, & design specifications. Led brand aligned color development.
Develop a distinct visual identity that unifies branding across logos, color, and design language.
prompt
A strong brand identity enhances recognition and communicates core values through cohesive visuals, color strategy, and adaptable design elements.
WHY
